The concept of archetype nowadays is widely known and used, as a rule, to refer to a quality or symbol, which is greater than any of us, but at the same time, is a part of each personality. One of the main characteristics of archetypes is the fact that archetypes are always intuitive. We cannot find words to describe it, but we feel the meaning; it resonates in our souls. Everyone recognizes the archetypes correctly; the beauty is that by looking at the archetype in its purest form, one instantly endows it with personal meaning.
The archetype that is daily present in the life of society is speech. It exists independently (as a collective unconscious), and at the same time, each person possesses it (realizes, perceives, and uses it in life). Speech exists in this world with its structure and content. The same property, a part of a person’s personality, which is the same for everyone, with a different attitude towards it, gives rise to varying consequences of behavior and emotional reactions and subsequently forms an attitude towards oneself. I find English rich and beautiful; it has a clear structure and vivid forms of expression. My positive attitude towards English allows me to speak, read, and write articles with ease.
Thus, a person forms his own attitude towards a certain archetype, a part of his personality. This is where the great opportunity for personal integration lies. It is difficult to ‘look’ inside yourself. Still, by focusing on the perception of the expression of the archetype in the outside world, whether it is a painting or a sculpture, one can understand a deep and significant part of one’s unconscious. The integration allows using the archetype’s energy in everyday life.